Terms of Use

1. About these terms

These Terms of Use set out the rules for using Bélletique, a skincare education and community platform for teens and adults. By creating an account or using the platform, you agree to them. If you are under 18, your parent or lawful guardian agrees to them for you, as explained in Section 2.

Who we are. Bélletique is operated by Marlin Medical Assistance Pvt Ltd (CIN: U33110DL2018PTC403930), registered office F 14, Upper Ground Floor, Shaheenbagh, New Delhi 110025 ("Bélletique", "we", "us"). "Platform" means belletique.in, our app and the services on them: articles and learning content, skin assessments, the community, Ask a Doctor (Q&A), the Journey tracker, rewards and, from launch, our products.

Documents that apply to you. Besides these terms:

• our Privacy Notice explains how we handle your personal data. It is a separate, standalone document and is not part of these terms;
• our Cookie Policy explains cookies and your choices; and
• any short notice shown on a screen, for example when you first post or place an order, applies to that feature.

If you do not agree with these terms, please do not use the platform. You can browse the free preview without an account, but these terms still apply to that use.

Effective date: 16 October 2026 · Version: 1.0

2. Who can use Bélletique

Parent or guardian consent. Under Section 9 of the Digital Personal Data Protection Act, 2023 (DPDP Act), we must obtain verifiable parental consent before processing a child's personal data. A parent or lawful guardian gives it through a secure one-time link (the Parent Consent Portal). Because a person under 18 cannot enter a binding contract alone under Indian law, the parent or guardian who gives consent also accepts these terms on the child's behalf and is responsible for the child's use of the platform within them.

Be truthful about your age. You must give your real birth month and year at sign-up. Giving a false age, or helping someone else to, breaks these terms and may lead to your account being closed. We may ask for further proof of age or of a parent's identity where something looks wrong.

Members with a lawful guardian. If a court or a law such as the Rights of Persons with Disabilities Act, 2016 or the National Trust Act, 1999 has appointed a lawful guardian for you, the guardian gives consent and accepts these terms for you in the same way a parent does.

Turning 18. When a teen member turns 18, we ask them to confirm their own consent at their next login. Until they do, the parent's consent continues.

Parents are not account holders. A parent does not need an account. The portal lets a parent review, change or withdraw consent and close the child's account at any time.

3. Your account

Two kinds of account.

• Member: for teens (13 to 17, with parental consent) and adults.
• Doctor: for registered medical practitioners. A Doctor account becomes active only after we verify the practitioner's registration with the relevant medical register. We may ask for more proof, and we may remove the verified badge or the account if the registration lapses, is found false, or the Doctor breaks these terms.

You are responsible for your account.

• Give accurate information and keep it up to date.
• Keep your password and one-time codes to yourself. Do not let anyone else use your account.
• Tell us at once at helpdesk@marlinmedicalassistance.com if you think someone else has used your account.
• One person, one account. Do not impersonate anyone or claim a qualification you do not hold. Only verified Doctors may present themselves as doctors on Bélletique.

Profile. Your first name and avatar are shown on your profile and posts. Please do not use your full name, your school or anything that identifies you more than you want. The visibility settings you can change in Settings → Privacy & Data are explained in the Privacy Notice.

Deleting your account. You, or your parent if you are under 18, can delete your account at any time from Settings or the Parent Consent Portal. After a request, there is a 15-day window in which you can undo it. When the window ends, we erase the data as described in the Privacy Notice. For a teen member, the request is confirmed with the parent first.

4. Educational use only: not medical advice

Bélletique is for education and general guidance. It does not give medical advice, diagnosis or treatment, and it is not a healthcare service.

No doctor–patient relationship. Using Bélletique, reading its content or asking a question does not create a doctor–patient relationship with Bélletique, its owners, authors, advisors, or any Doctor on the platform.

Skin assessments. Skin, acne and pigmentation scores and the reports and suggestions that go with them are generated from the information you provide. They are not diagnoses. If you have a severe, persistent, worsening or worrying skin condition, see a qualified dermatologist.

Ask a Doctor. Answers from verified Doctors are general guidance based on what you wrote. They are not a consultation and cannot replace an in-person examination. Doctors answer in their own professional capacity, and their views are theirs.

Emergencies. If you think you have a medical emergency, or a reaction that is severe, spreading or involves swelling or breathing trouble, get in-person medical help immediately. Do not wait for an answer on Bélletique.

Products and programmes. Any product, service or routine we suggest, now or when we launch products, is a general recommendation and not a prescription. Patch-test new products, and check ingredients against your allergies and any advice from your own doctor.

Your own judgement. Check anything important with your own doctor before acting on it, and do not delay or stop treatment you have been prescribed because of something you read here.

What not to share. Please do not post medical records, prescriptions, reports or other people's personal data in posts or questions. Doctors may ask you to remove them.

Rules for Doctors. Doctors on Bélletique agree to give only general, educational answers; not to prescribe or diagnose; to keep what they see about members confidential and use it only to answer the question; not to contact members off the platform or ask for contact details; and to follow the code of conduct of their medical council. Doctors see a member's first name and age range only.

5. Community rules and your content

Be kind and be safe. The community is for learning about skin together. When you post, comment, ask a question or upload a photo you must not:

• post anything unlawful, harassing, hateful, threatening, sexual, or that promotes self-harm or disordered eating;
• bully, shame or comment on anyone's body, looks, skin tone or appearance in a hurtful way;
• share anyone's personal data, including your own full name, school, address, phone number or social media handles, or post photos of another person without their permission;
• give or ask for medical diagnoses, prescriptions or dosages, or promote unproven cures, prescription drugs or unsafe practices;
• advertise, sell, spam, or push a brand or product, including through undisclosed paid promotion;
• pretend to be a doctor, a Bélletique team member or anyone else;
• try to contact teen members privately, move them to another app, or ask them for personal details; or
• upload malware, scrape the platform, or interfere with its security or normal use.

Photos. Photos from members under 18 are checked by our moderators before they appear. Please do not show faces or anything that identifies you or others. We may blur, reject or remove a photo, and we keep rejected photos for a short period only, as set out in the Privacy Notice.

Your content stays yours. You own what you post. By posting, you give Bélletique a non-exclusive, royalty-free licence to host, store, display, and moderate it on the platform for as long as it stays there, so that the feature can work. We do not use your content for advertising and we do not sell it. If you delete a post or close your account, the licence ends for that content, except for copies we must keep by law or for a legal claim. A parent can delete a teen member's content at any time.

You are responsible for what you post. You confirm that you have the right to post it and that it does not break anyone else's rights or the law.

Moderation. We may review, label, limit, remove or refuse content, and warn, restrict or suspend accounts, to keep the community safe and to follow the law. Where we remove your content or restrict your account we will tell you why, unless the law stops us, and you can ask us to review the decision through the Grievance Officer in Section 12.

Report a problem. Use the "Report" button on any post, or write to helpdesk@marlinmedicalassistance.com, to report content that is unlawful, unsafe or breaks these rules, including content that exposes a child. We act on valid reports promptly and remove unlawful content as the law requires.

Other members' views are their own. Posts are personal experiences, not advice from Bélletique or from Doctors.

6. Rewards: XP, streaks, badges and referrals

Rewards are optional. They work only if you agree to the rewards notice, and you can turn them off at any time in Settings → Privacy & Data.

How you earn. You can earn XP, streaks and badges for actions in the app such as reading, challenges, Q&A and sharing. The current list of actions and values is shown in the app and may change.

No cash value. XP and badges are not money, cannot be sold, transferred or exchanged except for the rewards we offer, and do not create any right against us. [Redemption options and rules to be added when launched.]

Fair play. Do not use bots, multiple accounts, fake referrals, or other tricks to earn XP. We may cancel XP, badges or redemptions earned unfairly and may suspend the account.

Referrals. If you invite a friend, we use the link you share only to credit your reward. We do not collect your friend's contact details. Please invite only people who want to hear from you, and for teen members only with a parent's knowledge.

Changes and loss. We may change, pause or end the rewards programme with reasonable notice. XP is lost when you withdraw rewards consent or close your account, and cannot be restored.

Teen members. Rewards for members under 18 are based only on actions taken in the app. They are not used for tracking, profiling or advertising.

7. Products, orders and payments (from launch)

This section applies once Bélletique starts selling products, planned from January 2027.

Who can buy. Orders can be placed by adults. [Members aged 16 and 17 may place an order only with their parent's consent through the Parent Consent Portal. To be confirmed with counsel.] We never send product offers to members under 18.

Product information. Product pages show the price in Indian rupees including taxes, ingredients, usage directions, the seller and the manufacturer's details. A product is a cosmetic or skincare item, not a medicine. Read the label and patch-test first.

Placing an order. An order is an offer from you. It is accepted when we confirm dispatch. We may cancel an order for stock, pricing errors, suspected fraud or an address we cannot deliver to, and refund anything you have paid.

Payment. Payments are processed by [payment gateway]. We do not see or store your card details. Your use of the gateway is also subject to its own terms.

Delivery. We deliver to the address you give. Delivery estimates are estimates. Please check the address and phone number carefully.

Returns, refunds and cancellations. [Return window and conditions to be added, for example damaged, wrong or expired items.] Refunds go back to the original payment method within [number] days of approval. Nothing in this section limits your rights under the Consumer Protection Act, 2019 and the Consumer Protection (E-Commerce) Rules, 2020.

Order and tax records. We keep order and invoice records for the period tax law requires, even if you close your account. The Privacy Notice explains this.

Reactions. If a product causes a reaction, stop using it and see a doctor. Tell us at [privacy email] so that we can look into it.

8. Intellectual property

Ours. The Bélletique name, logo, branding, software, design, articles, videos, assessments, scoring methods and other content on the platform belong to Marlin Medical Assistance Pvt Ltd or to those who license them to us. They are protected by Indian copyright, trademark and other laws.

Your right to use it. We give you a personal, non-exclusive, non-transferable, revocable right to use the platform and its content for your own learning, while you follow these terms.

What you may not do. Do not copy, sell, republish, scrape, reverse-engineer, or use our content, brand or data for commercial purposes, or to train other systems, without our written permission.

Doctors' and authors' content. Doctors, authors and reviewers who contribute to the platform keep their rights in their work and license it to us to publish it on the platform.

Copyright complaints. If you think something on the platform infringes your rights, write to the Grievance Officer in Section 12 with details of the work, where it appears on the platform, and how you can be contacted. We will review it promptly.

Feedback. If you give us ideas or suggestions, we may use them without owing you anything. This does not apply to your personal data, which the Privacy Notice covers.

9. Your personal data and your DPDP Act rights

We are the Data Fiduciary for your personal data under the DPDP Act and the DPDP Rules, 2025. Our Privacy Notice is the full statement of what we collect, why, who sees it, how long we keep it and where it is stored. If anything here differs from the Privacy Notice about personal data, the Privacy Notice applies.

What these terms promise about your data

Accepting these terms is not consent to data uses. We ask for consent separately, for each purpose, through unticked checkboxes or toggles on the screen where the data is first needed. You can use the free preview, and read these terms and the Privacy Notice, without agreeing to any data use.

You can say no or change your mind. Withdrawing a consent is as easy as giving it: Settings → Privacy & Data → Manage consents, or the Parent Consent Portal for teen members. We show you what the withdrawal will cost before you confirm. For example, withdrawing account consent closes the account.

Teen members. For members under 18 we do not track or behaviourally monitor, and we do not show targeted advertising or product offers. Their parent or lawful guardian gives and manages consent.

We do not sell personal data. Our service providers may use it only on our instructions.

Your rights. You (or your parent or lawful guardian, if you are under 18 or have a lawful guardian) can ask to access your data, correct it, erase it, withdraw consent, nominate someone to act for you if you die or cannot act, and raise a grievance. We answer within the times in the Privacy Notice and in any case within 90 days, without charge. Use Settings → Privacy & Data or write to helpdesk@marlinmedicalassistance.com.

Your duties. Under Section 15 of the DPDP Act you agree to follow the law; not to impersonate anyone; not to hide material information when giving your details; not to make false or frivolous complaints; and to give only verifiably authentic information when you ask for a correction or erasure.

If there is a breach. If a personal data breach affects you, we tell you and the Data Protection Board of India as the law requires. Details are in the Privacy Notice.

Complaints to the Board. If you are not satisfied with how we handle your data or a request, first contact our Grievance Officer in Section 12. You may then complain to the Data Protection Board of India.

10. Suspension and ending your account

You can leave any time. Delete your account in Settings (or through the Parent Consent Portal), as set out in Section 3.

When we may act. We may warn you, remove content, limit features, suspend or close an account if:

• you break these terms or the community rules, or give false information, including a false age;
• your use puts a member, especially a child, at risk;
• we are required to by law, a court or an authority;
• a Doctor's registration cannot be verified or has lapsed; or
• the account has been inactive for 3 years (we send a notice at least 48 hours before erasure so you can log in to keep it).

How we do it. Unless the law or a safety risk stops us, we tell you what we have done and why, and you can ask for a review through the Grievance Officer in Section 12. For a teen member, we also tell the parent.

What happens next. When an account closes, the licence to use the platform ends and we handle your data as set out in the Privacy Notice. Sections that by nature continue after closure keep applying, including Sections 4, 8, 11 and 12.

11. Disclaimers, liability and indemnity

The platform "as is". We work to keep the platform accurate, safe and available, but we cannot promise that it will always be available, error-free or free of harmful content, or that every article, assessment score or answer is complete, current or right for you. Skin responds differently in different people.

Limits on our liability. To the extent the law allows, Bélletique, its directors, staff, authors, advisors and Doctors are not liable for loss or harm arising from your use of the platform or reliance on its content, including content posted by other members, skin assessments, Ask a Doctor answers or product suggestions. Where we are found liable to you, our total liability is limited to [the amount you paid us in the last 12 months, or INR [amount], whichever is higher].

What this does not limit. Nothing in these terms limits liability that cannot be limited by law, including for fraud, wilful misconduct, death or personal injury caused by our negligence, your rights as a consumer under the Consumer Protection Act, 2019, your rights as a Data Principal under the DPDP Act, or the Data Protection Board's powers.

Things outside our control. We are not responsible for delays or failures caused by events beyond our reasonable control, such as outages of internet, hosting or payment services, natural events, or government action.

Third-party services and links. Our service providers and any links to other websites have their own terms and privacy practices. We are not responsible for them.

Your responsibility. You agree to compensate us for loss caused by your breach of these terms or by content you post that infringes someone's rights or the law, to the extent the law allows. This does not apply to members under 18; for them, the parent's responsibility is limited to what the law permits.

12. Governing law, disputes and grievances

Talk to us first. If you have a complaint about the platform, content, an order, or a decision we made, write to our Grievance Officer. We acknowledge every message within 1 working day and aim to resolve it within 30 days.

Personal data complaints. If you are not satisfied with the response to a personal data complaint, you may complain to the Data Protection Board of India under the DPDP Act.

Governing law and courts. These terms are governed by the laws of India. The courts at New Delhi have jurisdiction over disputes arising from them, subject to any right you have by law to bring a claim elsewhere, including before a consumer commission.

If part of these terms is unenforceable. The rest stays in force. If we do not enforce a term straight away, that does not mean we give it up.

13. Changes to these terms and contact

Changing the platform. We may add, change or stop features. For a feature that you use with consent, such as the Journey tracker or rewards, we will give reasonable notice before we end it, and you can export or delete your data.

Changing these terms. We will tell you in the app and by email before a significant change takes effect, and show you the changes. For teen members we also tell the parent. If a change affects how your personal data is used and needs fresh consent, we will ask for it separately; continuing to use the platform is never treated as consent to a new data use. If you do not agree to a change, you can close your account before it takes effect. Earlier versions are archived and available on request.

Language. These terms are available in English and in the other languages listed in the Privacy Notice. If a translation differs, tell us and we will correct it. [English / the language you chose] governs.

Contact. Questions about these terms: helpdesk@marlinmedicalassistance.com. Questions about your personal data: helpdesk@marlinmedicalassistance.com. Post: Marlin Medical Assistance Pvt Ltd, F 14, Upper Ground Floor, Shaheenbagh, New Delhi 110025.